A kitchen is essential for authentic consumer insights into food and beverage research. At EmCee Research’s New Orleans Research Suite, we’ve built a kitchen that is a true asset to the food and beverage industry’s research needs.
Where Professional-Grade Equipment Meets Research Flexibility
Our New Orleans kitchen comes fully equipped with built-in essentials including a microwave, dishwasher, full-size refrigerator and chest freezer. But our commercial-ready kitchen includes additional equipment including
- Deep fryers
- Half and quarter ovens
- Electronic range
- Extendable counter space
The facility is equipped to handle any culinary research project including serving fresh fried foods with different seasonings served across groups at consistent temperatures at consistent intervals.
Why Does a Commercial Kitchen Matter for Market Research?
Food research demands authenticity. Consumers evaluate products like they would at their home or in a restaurant. The EmCee Research kitchen gives clients the tools to:
- Prepare products properly, exactly as consumers would encounter them.
- Maintain food safety standards
- Leverage local culinary culture with New Orleans residents who understand flavor, preparation and presentation
The EmCee Research kitchen is equipped to test a client’s recipes, compare them to the competition and provide an authentic research environment. A local friend chicken restaurant used it to test their in-house recipe against a range of widely available fried chicken recipes from casual dining establishments. Our staff used our commercial-ready kitchen to keep all the food hot and organized, plate food and serve participants. We organized crackers for palate- cleansing between tests and delivered neutral beverages that would not alter participants perception of the subject food.
The kitchen is more than the Equipment
Our New Orleans kitchen represents our commitment to research quality. We’ve invested in the tools that create a realistic customer experience and created an environment optimized for honest consumer feedback because actionable insights depend on authentic product experiences.
When you’re planning food or beverage research, the kitchen is the difference between reliable, trustworthy data and a focus group that can’t deliver honest results. Our New Orleans facility delivers actionable insights that clients trust to make critical decisions.
Are you ready to see how our kitchen can elevate your next research project? Contact EmCee Research to discuss your specific needs and learn more about our New Orleans Research Suite’s capabilities.