The city matters as much as the facility when planning a focus group. Clients need to choose city with the population that will deliver actionable results, but also a city that is easy, accessible and somewhere that they want to visit. New Orleans meets all those criteria. The city is easy to get to due to its major airport and the food and culture can make the business trip enjoyable.
Simple Travel
New Orleans’s Louis Armstrong New Orleans International Airport is a major destination city for large and small regional and national air carriers. Simple, straightforward ground transportation from the airport facilitates easy arrival to the city and the client’s hotel.
Everything is close
In New Orleans, logistics are easy. Our New Orleans Research Suite is located next to hotels in the downtown hub close to the Superdome. Client teams can choose from a range of hotels near where they will be working, simplifying travel and minimizing potential disruptions to the focus group process.
Within the city, everything is easy to find. From the hotel, restaurants, entertainment and local attractions are all within walking distance. The city’s compact business and entertainment district makes getting around efficient and minimizes the potential for traffic or delays that could derail critical research sessions.
Legendary cuisine
Throughout the focus group process, meals provide a chance to relax, breaks from research and opportunities to plan or reorganize, and the city’s Creole and Cajun cuisine is an ideal way to review and regroup. In downtown New Orleans, dozens of restaurants are within walking distance of our research suite and nearby hotels. The wide range of choices helps accommodate breaks and meals that satisfy every need and palate.
Optimized for a multi-day experience
Multi-day focus groups require that everything be centralized and that logistics be easy. New Orleans offers business visitors a relaxed, professional and predictable environment where client teams can stay focused on the work while still enjoying the trip.
Host your next focus group in New Orleans
With a major airport, hotels near our downtown Research Suite and a walkable district that keeps the project on track, New Orleans is built for single day and multi-day projects that run smoothly from first arrival to final debrief.
Tell us your target audience, your timing and your requirements. EmCee Research will recommend the right setup, handle the logistics and deliver a focus group experience that is efficient for clients and strong on insight.